GE Ventures AG announces its EUR 5m equity investment in German food-tech GREENFORCE
Ruggell, 09.12.2021 – GE Ventures AG today announces that it has participated in GREENFORCE FUTURE FOOD AG’s EUR 15m Series A equity raise with EUR 5m alongside international institutional and prominent private investors. Hauck & Aufhäuser acted as sole coordinator for the capital increase. Proceeds form the capital increase are used to further accelerate the company’s growth, its international expansion and the continued expansion of its research and development center in Munich.
GE Ventures AG has successfully participated in the GREENFORCE FUTURE FOODS AG’s Series A EUR 15m EUR equity raise, subscribing EUR 5m which corresponds to 33% of the offered shares. Institutional investors from the UK, US and Europe invested alongside GE Ventures. In addition, prominent private investors such as German TV presenter and entrepreneur Joko Winterscheidt and well-known German food entrepreneur Michael Käfer participated in this oversubscribed transaction.
“We would like to welcome our new investors in this exciting new growth phase. With our products, we want to drive a paradigm shift towards a healthy and sustainable lifestyle. All products are 100 percent vegan, animal suffering free and manufactured in Germany. Quality and sustainability are always in focus at GREENFORCE," explains Thomas Isermann, founder and CEO of GREENFORCE.
On its way to become a leading provider of plant-based food alternatives in Europe GREENFORCE is a vegan food tech company and develops, markets and distributes sustainable meat and dairy alternatives. With its unique technology, the first plant-based, do-it-yourself meat substitute, GREENFORCE is clearly driving innovation in the food industry. The company has been researching plant-based proteins for more than eight years and has deep expertise in nutritional science. The diversified mix of sales channels is a unique selling point worldwide: GREENFORCE already sells its vegan easy-to-mix products in powder form very successfully in e-commerce, and additionally in food retail with around 8,500 sales outlets to date. Recently, the first fresh products have also been available on supermarket refrigerated shelves. Further innovative products, international expansion and the expansion of the food retail distribution network are already planned. At present, the focus of its activities is still in Germany. However, GREENFORCE has also been active in Austria and Switzerland (online and offline) since 2020. This year, the market entry in the Netherlands and Great Britain (online) as well as Spain, Slovenia, Croatia and Hungary (offline) followed in quick succession.
”We are delighted about the very strong interest shown by well-known international investors in our unique growth story. Thanks to the inflow of funds now generated, we can drive our innovation offensive on the product side and the planned international expansion even faster,” adds Hannes-Benjamin Schmitz, co-CEO of GREENFORCE.
GREENFORCE is shaping the paradigm shift towards a sustainable way of life
GREENFORCE, secured the 2021 Green Product Award and PETAs Vegan Food Award for excellence, enables a healthy and sustainable lifestyle through plant-based foods. All products are 100 percent vegan, thus completely animal suffering free, and are made in Germany. Quality and sustainability are key company aims. For the production of 100 grams of pea protein about 48 times less land is used compared to 100 grams of beef protein as well as 8 times less water used and 113 times less CO2 emitted. In addition, GREENFORCE is climate neutral, relies on green logistics and offsets CO2 emissions entirely with effective climate protection projects.
GE Ventures intends to furture purse its investment strategy into the broaded sustainability sector. “We are excited to join GREENFORCE on their growth trajectory and will support the management actively to achieve the laid out objectives”, says GE Venture’s Manaing Partner Dominik Lener.
Contact:
GE Ventures AG
Industriering 3
9491 Ruggell
Liechtenstein
contact@ge-ventures.com
About GE Ventures AG
GE Ventures is an investment firm founded in 2020 that invests primarily in continental Europe. They focus on companies with the potential to create sustainable, long-term value through changing economic cycles and work closely with Management to achieve that. GE Ventures is currently invested in over 15 companies, with combined revenus over EUR +300mio and over 550 employees.
GE Ventures is part of the family-owned Globaleye Group, which actively manages more than EUR 1.7bn in assets and has representations in Europe, Middle East and Asia.
More at www.ge-ventures.com & www.globaleye.capital
About GREENFORCE:
GREENFORCE FUTURE FOOD AG, founded in Munich in 2020, develops and sells vegan, sustainable food. GREENFORCE with its omni-channel strategy is one of Europe's leading plant-based food tech companies and is committed to making a measurable contribution to our planets global climate and animal welfare.
More information at: www.greenforce.com